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The impacts of COVID-19 on the retail industry
(2021)
Nowadays, the whole world is being afflicted by the COVID-19 pandemic. The lives of humans are threatened. Thus, governments successively published a series of policies to combat the pandemic. However, such situations ...
The effects of digitalization on different job placements in the banking industry
(2021)
The purpose of the thesis was to find out how digitalization has affected and is affecting the jobs in the banking industry. Digitalization is affecting businesses more and more every day, and it will have an impact ...
Digitalization impact on company inbound logistics : Etelä-Karjalan Osuuskauppa
(2022)
The purpose of this thesis was to study and analyse how digitalization is impacting domestically on retail company inbound logistics. The co-operation company of this research was domestic operating retail company ...
The impact of the digital era on marketing in the music business industry
(2021)
The thesis purpose was to explore the impact of digital era on marketing in music business. The music industry went to a lot of transformational processes due to digitalization. The digital era provided a lot of opportunities ...
Market penetration of digital products and services : case company: KONE Corporation
(2022)
The proliferation of digital products and services is transforming today’s business environment. To stay competitive requires new strategies, research, and know-how. The thesis aims to contribute to the prevailing works ...
Developing sports marketing in Finland : case: Urheiluverkosto.fi
(2022)
The purpose of the study was to analyse developing sports marketing in Finland by examining the sports industry in general in to answer the research question “How can sports marketing develop and how can Urheiluverkosto.fi ...
Market penetration of digital products and services : case company: KONE Corporation
(2022)
The proliferation of digital products and services is transforming today’s business environment. To stay competitive requires new strategies, research, and know-how. The thesis aims to contribute to the prevailing works ...
Online stores in the public sector: case: City of Imatra
(2022)
The increase of e-commerce and digital sales is creating new types of opportunities for the public sector. The thesis focuses on two objectives. The first objective is to find differences between solutions made by Finnish ...
Key success factors of female entrepreneurs in Finland in the context of digital entrepreneurship
(2023)
The purpose of the thesis was to research female entrepreneurs in Finland operating in the digital business field and identify their key success factors. Additionally, the goal was to get a better understanding of digital ...
Digital marketing strategy for small and medium food & beverage (F&B) Asian businesses (coffee stores and restaurants) in Helsinki, Finland
(2024)
Due to the advancement in technology and digital tools, the role of digital marketing is of utmost importance for the growth of businesses, particularly small and medium-sized Asian Food & Beverage (F&B) businesses in ...








